Is this really the question you should be asking? — I would recommend taking a step back for a second.
For me, it starts with listening. If you start with listening then you will know when the best time is. Here is what I have found with respect to listening. Remember this how I think. Hopefully, through my work, you can take some of this information and apply it to your own situation.
Make sure to get on twitter at the beginning of the work day. If you are looking for some input from people in Europe, you may want to get on a bit earlier. The reason I mention this tidbit is to tell you that some of my closest contacts reside in this area and they can really add a boost to your conversation.
Make sure you are directing your tweets to specific people. You can use hashtags to help accomplish this. I really like to use keywords as a part of my 140 character message.
Tweet again between the lunch hours of 11.00am-1.00pm. Here, you will capture the lunch crowd and also capture some mid-morning people in time zones that are 1- 2 hours behind your current location.
Tweet again between 4.00 and 5.00pm. By this time, some major news stories have developed and people are getting ready to leave to go home.
Tween again later in the evening. This time frame is up to you. There are twitter chats occurring every night on Twitter. In addition, you will find a different crowd then the crowd tweeting during the day.
Here are some other things to remember with respect to these time frames.
Call out people in your tweets. Send a message to a specific person. If you are friends with people who communicate on a regular basis on twitter, most of them will send a reply back to you.
Make sure that you are not only posting your own information during these time frames, but also leaving comments for other people with respect to their tweets.
If you have a blog post, it is ok to send it out again throughout the day. I use the 3 times rule myself.
I really don’t like sending my tweets to Linkedin or Facebook. I did this for a short time and really found a drop off in replies. I use the protocol already setup on these sites and tailor my post to reach people specific to that platform. The only, only exception is that sometimes I will leave an update on Linkedin that I will also send to Twitter. I have found that this type of communication is acceptable by people I communicate with.
Always reply back to people who send you a message within hours if possible. If this isn’t possible, send a reply the next day.
It really comes down to your preference. The key is to be consistent and to “Listen” first, “Come up with a Plan” second, Tweet on a regular basis, third.
Picture Rosaura Ochoa