Connecting with the right people! I have met and worked with some great people in 2012 and I have incorporated a number of their suggestions.
Blogging is where it is at for getting the most value out of social media platforms and ultimately the best return in gaining new business in 2012.
Working with social media platforms is all about influence. You have to be interesting and have a strong game plan to be successful.
Evaluating progress. I am always evaluating progress on social media sites and online markeitng in general. The analytics tools are available to everyone and the information speaks volumes about your content and reach.
What are some ideas that are coming to fruition for you in 2012 regarding your marketing efforts?