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Making Executive Decisions

 
 

TACKLING THE ISSUES THAT AFFECT OUR BUSINESSES

MAKING A DIFFERENCE EVERYDAY

Bringing Marketing to Life

February 7, 2013 by Brent Pohlman

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Bringing Marketing to LifeIts 2013 – This is the year everything comes together.

Select your viewing screen: iPad, iPhone, Computer, Tablet, SmartPhone.

Everything needs to come alive in 2013.

Content

Fresh Content is the New King – where the news is made.

Fresh Content also requires people to talk from their own personal experience

Video

Professional Videos help explain your story and capture people behind the scene

Personal Videos help draw-in people to your site.

Live Streaming events from your location to others

Images

Digital Images help bring in readers to your blog or website.

Profile Pictures help people connect with names

Social Media

Connecting with people who make a difference.

Knowing more about people to better understand your trust level

Traditional Media

Making sure their is a road-map for people to follow and act on with respect to your material

Make sure information presented is understandable for people.

Do you see a repeated word in the topics above?  If not, please go back now and read the sections again.

Summary

To bring marketing to life takes people talking about people, connecting with people and communicating with people. No matter what platform you use this year, make sure your focus is on people’s needs to help you become successful. You can do this by showing two things:

1) Show value to people. People want to know what separates your product/service from everyone else.

2) Listen to people’s needs / wants / desires. This is critical. The more you listen to people, the more your task will grow and the more your name will be recognized and shared by others.  It’s a Win – Win

Work on bringing your marketing initiatives to life through people.

Image courtesy of / FreeDigitalPhotos.net

 

Filed Under: Marketing, Online Marketing Tagged With: live marketing, video marketing

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@BrentPohlman

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