Right now, people are the most important asset. In my opinion, ocial media is kind of clouding this whole notion. Yesterday, I saw someone requesting virtual support for their friend. On another site, I saw someone make the remark that a person should share comments if they really wanted to be sincere instead of just showing support by clicking the “like” button.
If you are going to be a difference-maker, you need to be different than your counterparts and really take time and invest in those relationships. It really comes down this simple point. Yes, I have connected with a number of people online on social media platforms, but I don’t look at those people as having my back all the time. (They are great starting points and good places to begin to connect with people.) When you start to feel your virtual contacts are more important than real-life contacts than you are in trouble. I think this last statement has caused a number of broken relationships both personal and professional. Relationships are always a work in process and should never be taken for granted. The best way to keep these relationships going in the future is to bring them off-line by phone, letter and even email. Obviously, in person is always a goal to strive for.
The last item I will leave ou with is recognition. Look for ways to recognize people. Maybe you read their name in an article, maybe you noticed something they did in the community, maybe their company did something special. Look for opportunities to build relationships by just reaching out and recognizing people. It really shows that you care about them as a person and you are always recognizing them on an ongoing basis.
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