This is the way business is headed. Can you keep up with your client’s demands? If you can’t, they have many choices and they might leave. Keeping clients is now harder than ever. People are not as patient as they used to be and if they don’t like something that you are currently doing, they are quick to jump to one of your competitors.
Ok – Now take a deep breath. We may feel this on certain days, but the reality is this example is playing out more and more. This type of scenario really puts a lot of stress on your workforce with today’s resource constraints. It is a constant battle. Smaller businesses see this happening a lot and no one, workers or managers wants to go through a recession or see sales drop.
To help me get through these type of situations, I go back to client surveys.I look at what clients value most: values like speed, quality, service or price. Once I do a little more research into these areas, I look for ways to improve our current offerings based on these values.
In addition, I seek employee feedback. Some of the best ideas come from discussing these topics with employees. Being a team requires listening at all levels. Getting input and establishing strong relationships with your staff is a necessity today.
Those companies that can service clients’s needs faster than their competition will be the leaders in their industries. The best approach is getting feedback, both external and internal. If you service your clients’ needs internally and externally, you will be successful. The trick is making it a priority everyday.