I talked about productivity a few weeks ago and how no one wants to talk about it. Productivity – The topic no one wants to talk about
Maybe I was wrong. Maybe, some companies are getting the message and are taking it very seriously.
Here is a brief statement on why productivity was one of the “highlights” of his message.
…Productive people and organizations are the primary drivers of individual fulfillment and economic growth and we need to do everything to make the experiences and platforms that enable this ubiquitous. We will think of every user as a potential “dual user” – people who will use technology for their work or school and also deeply use it in their personal digital life. They strive to get stuff done with technology, demanding new cloud-powered applications, extensively using time and calendar management, advanced expression, collaboration, meeting, search and research services, all with better security and privacy control. Microsoft will push into all corners of the globe to empower every individual as a dual user – starting with the soon to be 3 billion people with Internet-connected devices. And we will do so with a platform mindset. Developers and partners will thrive by creatively extending Microsoft experiences for every individual and business on the planet…
Productivity will be the talk of many companies in 2014. It is important that companies look for ways to become more innovative in the way they serve their clients.
The more I look at marketing programs and client service, the more I come back to this term, productivity. I keep reflecting back on the post I wrote regarding Southwest Airlines and Tom Peter’s comments about how we must take care of our external clients, but also take care of our internal clients. The internal clients need the most up-to-date tools and resources in order for them to service client needs. This simple fact cannot be ignored.
It appears Satya Nadella is also taking this last part very seriously too.
In order to deliver the experiences our customers need for the mobile-first and cloud-first world, we will modernize our engineering processes to be customer-obsessed, data-driven, speed-oriented and quality-focused. We will be more effective in predicting and understanding what our customers need and more nimble in adjusting to information we get from the market. We will streamline the engineering process and reduce the amount of time and energy it takes to get things done. You can expect to have fewer processes but more focused and measurable outcomes. You will see fewer people get involved in decisions and more emphasis on accountability. Further, you will see investments in two new or combined functions: Data and Applied Science and Software Engineering. Each engineering group will have Data and Applied Science resources that will focus on measurable outcomes for our products and predictive analysis of market trends, which will allow us to innovate more effectively. Software Engineering will evolve so that information can travel more quickly, with fewer breakpoints between the envisioning of a product or service and a quality delivery to customers. In making these changes we are getting closer to the customer and pushing more accountability throughout the organization.
The memo is a great reminder for all managers and executives to read and reflect on with respect to their own company direction. Take a minute and read this recent memo and see if there is any application for your company.