Managing projects is as simple as listing the work you are hoping to achieve, identifying resources, providing status updates and showing progress. Make sure you have a start and end date too.
These items become the basis for progress at your company. It helps open discussion on potential future work at the company and really helps keep people accountable for their work.
I am not saying you need to be the manager of every project, but you or someone close to you needs to document all of the projects happening in your department or company.
The best part about this as a marketer is you can identify where the company is spending the majority of its resources and it helps you identify your company’s strengths and weaknesses.
Moving form Project Manager to Marketer
Understanding your company processes will help you become a better marketer too. You will start to see potential markets that you need to start preparing for. In addition, you will see how some projects will allow you to better serve your current clients and potentially offer them more value in the future.
Project management and marketing go hand-in-hand. Make a difference today and get yourself connected with the process. Introduce project management to your team and start tracking your projects using a spreadsheet program. Don’t get stuck in the details of trying to find the perfect project management system. Start a list of projects and monitor the top 10 projects closely as a management team. Prioritize and make sure work is getting completed in a timely manner.
Start today and see results immediately.