Social media is here and the internet companies are maneuvering their positions. Marketers take note and get ready for a rollercoaster ride over the next few years. 2006 - 2012 - This was the time when social media was introduced and people were buying in and trying different social media platforms. 2013 - 2015 - We are in a period of transition. Some companies have … [Read more...]
Are you ready for Social Business?
Is your company becoming more human and personal on social media sites. I really believe we are in a period of transition where company branding online will be represented by the faces of our employees. It started with twitter. If you look at the most popular profiles on twitter, a majority of these profiles are individuals as opposed to companies. To me, it really taught me … [Read more...]
Bring the Game Experience to Your Company
This past weekend I attended a local College's Mens & Women's basketball game. At the scoring table I saw three laptops all with Twitter displays. The people sitting in front of the laptops were providing people with updates from the games and communicating other sport scores from the soccer team and mens basketball team. Creighton University Athletics - Twitter … [Read more...]
Moving from Social Media to Social Business
Check out this video! Moving from Social Media to Social Business - This should be your goal in 2012 Here are 3 points I found very interesting from this video. Are we moving to social business? There needs to be formality with respect to social. Listen to the Wal-Mart example regarding twitter. Interesting way of listening to conversations on twitter and how it … [Read more...]
