The place of choice for most executives is Linkedin. That is very understandable! The site is a professional site where business professionals can collaboratre and connect with people from different industries. The recent upgrades to company pages and analytics have really helped this site become a great place for connecting with other business people. I spend a fair amount of … [Read more...]
Marketing Twitter Dialogue
If you are like me, you are trying to get noticed on Twitter and create a message that sticks. Over the past few weeks, I have been working on ways to get noticed more. What I am finding is that a good tweet does not necessarily need to be retweeted to be effective. Also, I am seeing a lot of links from my websites to links posted on Twitter. The point here is that my tweets … [Read more...]
How Social Media has helped my business?
So many times we hear about all of the things we are supposed to do with respect to social media: Engage people online Don't talk about ourselves Create content Write blog content on a regular basis Don't Sell Find your customers online These are all good things to remember, but what can social media really do for our businesses. Internal Motivation - … [Read more...]
Tips to stay ahead of your competiton on Twitter
This is my short list for getting the most out of Twitter with respect to your marketing. Identify a spokesperson for the company - Identify one person to be the face/voice of your company especially if you have a company profile. You can have others tweet, but someone needs to always put out a consistent message for people to follow. This is really the key to a successful … [Read more...]
Finding More Success on Twitter
Are you struggling with integrating twitter into your business? Have you read all kinds of books and blog posts about Twitter, but you are still not finding information on how to effectively use Twitter? Let me suggest that you read the Twitter Best Practices Page on Twitter. This page has great insights on the following topics: Create Tweets that resonate Keep Tweets … [Read more...]