What are your thoughts on #hashtags? If you started with Twitter in 2008 or 2009 you saw a lot of #followfriday tags on Twitter. This was the tagline which tried to indicate you really cared about your followers and wanted to tell others that you cared. This quickly trended into #ff as a short phrase and so on.
Now, hashtags are used for a variety of things. Twitter chats or webinars or trade shows or conferences or sporting events use #hashtags specific to the event or topic. It is a nice way to build and establish a dialogue on twitter.
There are also a number of poor uses of hashtags, especially those that describe some type of feeling #IamsomadIcouldexplode . This is a real lame use of hashtags, because frankly no one really cares and sometimes its really hard to make out the point.
This Month, March, 2013 I am getting refocused as I explained yesterday and I am going to try and connect with others by using #hashtags to categorize my communications. In addition, I am going to try and stay consistent across different platforms. Pinterest and Google Plus use #hashtags and what I have found is that behind the scenes these companies are also organizing their data with respect to #hashtags. This is very cool and also gives people more reasons to use #hashtags when communicating their thoughts. Also, did you know Linkedin added hashtag functionality in February 2013. Were you aware of this?
So some action steps to get you started:
1) Find #hashtags that are popular that relate to the material in your post. Use #Twitter search and use the Google Plus suggestions where you can.
2) Track the number of hits you receive that included #hashtags. Repost some material on one of these platforms and add some #hashtags.
3) Don’t get carried away – Three #hashtags should be the maximum.
4) Be brave and ahead of the curve by using #hashtags on #Linkedin
5) SIgn-up and follow the site #Hashtags.org – See what is trending! Define your own #hashtags, (Intermediate Users)
Who thought #hashtags could be so powerful? Maybe #hashtags will ultimately be more valuable than plusses or likes. (Just a thought!)