In today's world of building follower count numbers, achieving more likes and stars, it is imperative to not lose sight of working directly with people. Over my lifetime, I have been fortunate to meet a lot of people through family, work, school, organizations and church. I really value these type of relationships and for the most part I try to keep in touch with many of … [Read more...]
Time to back up your talk!
It is becoming increasingly apparent that it is easy for people to write about marketing, social media and content marketing, but it is another thing to actually back up your work with specific examples. Many experts talk high level about how great social media is and why you should be online. (Same old stuff). What if these same people had to provide specific examples? A … [Read more...]
Are you confusing Google?
Are you frustrated with your Google Search Rankings? Are you resisting the changes which Google is proposing? Maybe it's time to take a close look at your own sites and see why your current actions may be confusing to Google. (Just a Thought) If you take a hard look at your sites, you will be faced with the facts that Google is pushing you to change the way your sites are … [Read more...]
Get Interested in Other People’s Work
Can you relate to this? Do you ever go through times of writing where you just can't find good, quality words or content that you think your readers will be interested in? It happens to all good writers. If you have been blogging for an extended period of time, (more than 2 years) you will find times where the words are just not coming to you or you can't get excited about … [Read more...]
Marketing Strategy – Social Media Example
Check out this video about marketing strategy. It gives a great overview of how you should think with respect to your marketing initiatives. If you break it down, the process is really quite simple. Where to Play and How to Win Building on this video and applying it to Social Media I will tell you how I think: Where to Play Our company has limited the platforms to … [Read more...]
