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Making Executive Decisions

 
 

TACKLING THE ISSUES THAT AFFECT OUR BUSINESSES

MAKING A DIFFERENCE EVERYDAY

Build it and they will come

August 21, 2014 by Brent Pohlman

Build it and they will come

I know you have heard this familiar phrase and right now you could say many marketers are using it with respect to their content marketing initiatives. So much emphasis has been placed on producing content and the results it will bring once it is there. Then, there are people who say it is all about creating quality content for people to read. In both cases the "build it and … [Read more...]

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