It appears from the way things are headed that SEO is coming back. Coming back in the form of social media. Companies like Google and Facebook would like to see organic search go away and everything go to pay-per-click advertising. Little by little, organic search is getting squeezed out. I have used pay-per-click advertising in the past and found it somewhat effective, but … [Read more...]
Marketing – A Different Perspective for 2014
This time of year a lot of time goes into strategic planning and defining new projects for 2014. It seems that everyone has a tool to "control" something or manage something. The trouble is these tools often have little control and do not help manage information to make sound decisions. The way business is being conducted is changing before our eyes. Companies that … [Read more...]
