Creating Excitement is my new mantra. I think this is why I love my work so much. I am in the process of developing a whole new marketing campaign, and I cannot wait to release the details in the not too distant future. Through this process, the underlying theme of "creating excitement" is really what is driving me. I am excited about the potential for our clients. Through … [Read more...]
Get Noticed
Getting noticed today takes a lot of effort. The real fact of the matter is people really do not care about you or your service. Once you get to this realization is when you can really start making a difference. For some of you, you are already ticked off, but the hard, cold facts are people have many other priorities and frankly, the products or services you provide are not a … [Read more...]
Who is in Control of Your Marketing?
Where does the responsibility fall? If you are like most companies you have a Marketing Director, a Chief Marketing Officer, a Digital Marketing Executive, President of Marketing and so on. This person, according to the organizational chart is the person who is responsible for marketing. In addition, you also have some Client Service Managers, Sales Manager and Customer … [Read more...]