One thing I have learned throughout my career is that if I am going to be successful, I have to do things differently. This year I am really taking this concept to a new level. No - I will not be talking about resolutions...I am looking for changes in culture. In the areas of Management Looking at Worker Productivity - There are far too many distractions with the … [Read more...]
Are you hiding behind technology or…
...are you making it easy for people to connect with you? I struggle with this topic on a regular basis in my personal life: Should I buy a book or add it to my iPad as an e-book? (Is it more convenient on a tablet or in paper? Why?) Should I call my wife or just send a text? (Which one is more effective? Why?) You could make a strong case for either one. Again, most … [Read more...]
I Am Expecting to See Results like this in 2015…
...and I am extremely happy with the way 2015 is starting out. Overall activity is up with respect to client sales and new accounts in 2015. Getting off to a great start is critical for every business. Gone are the days when our company used to have a slower time period. It is really about operating with a 24 x 7 mindset and making sure you are working each day at servicing … [Read more...]
Simple Marketing Trends for 2015
This is by far the best article I have read regarding marketing trends for 2015. (It is simple, concise and easy to remember) 2015 Small Business Marketing and Branding Trends Source: Democrat & Chroicle Gazette - Vicki M James, Stand Out Results, ROC, December 19, 2014 This should be your checklist for 2015 - Yes | No Has your company created a brand that … [Read more...]
Marketing 2015 – Start with the End in Mind
It sounds so easy, but aren't we all a little bit fearful of the end of something. Face it, all of us are going to die someday. Sorry, to go morbid, but I've learned that you really need this type of mindset if you are going to be successful. I am in the process of changing my old way of thinking and look for new ways to approach things. In the past, I was all about … [Read more...]
