In April, the goal of most marketing teams was to insure their company website was mobile-friendly. One item you may have overlooked or forgotten... Well, most companies were able to achieve this result, but one thing most sites forgot to look at was their home page/welcome page. Yes, the content may come over, but when compacted on a smaller screen, the content looks … [Read more...]
Keywords or Branded Keywords
Mobile is changing the way we search the internet! Think about this statement for a moment and think about your own actions with your mobile device. You are looking for the following items: mens clothes store gas station grocery store convenience store Now, consider the following way to search. You really like certain brands and you want to see if a particular … [Read more...]
SmartPhone Marketing – Its Here
The biggest distraction or opportunity might be right in front of our face. Can you go to any public place and not see someone holding, talking or typing some message on one of these devices. In 2014, I have noticed the number of hits from these devices has increased dramatically. People are spending more time on their mobile devices and less time on their computers and … [Read more...]
A Huge Mobile Marketing Tip
By now, companies are adopting ways to use social media as a marketing platform. Companies are recognizing that they need to be more transparent and closer to their clients than ever before. Driving people to your website is also a great goal to have with respect to getting people to learn more about your company. It is at this point that companies really need to rethink the … [Read more...]
Presentation of Blogs on Mobile Devices
I think a lot of companies are ignoring this important concept. I probably take it too lightly myself. READ THIS VERY IMPORTANT MESSAGE How many times do you click on a link from a Tweet, Linkedin or Facebook? Then you spend the next 10 seconds trying to display the information. SOME ADVICE: Start writing less to see if you are obtaining more mobile users You … [Read more...]