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Chasing the Social Media Prize is a Losing Effort

September 8, 2015 by Brent Pohlman

Chasing the Social Media Prize is a Losing Effort

Social Media is now the activity that marketers like to put on their resume as having so much marketing experience.  Is this real experience or a bunch of fluff? You see it on people's resumes and Linkedin Profiles.  However, if you ask a follow-up question like how do they use social media in their business, the Number One Answer is: Well, I was able to grow our company … [Read more...]

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