Everyday, I find myself reading the same information over and over regarding different marketing techniques or social media tricks. Anymore, I just quickly scan the article to see if there is something completely unique. I believe the missing piece in most of the content I read is that there are NO PERSONAL EXAMPLES - aka STORIES. All of us are hungry for a great story that … [Read more...]
Social Media – What is your story today?
As you get into social media, this question always permeates my thinking. What is the story? What is my story? What are my client's stories? Isn't this what it is all about. Becoming a part of the story. Wouldn't it be nice if we knew our clients were looking for us to be a part of their story. Sounds a bit self-serving, but isn't that what happens when we get involved in … [Read more...]